Irha gcse media

  Introduction - Tatler Media pack 1) Look at the  Tatler Media Pack . Go to  page 2 : how does the editor introduce the magazine? The editor introduces as fabulous. 2) Now go to  page 4  of the Media Pack. Focus on the print magazine ( NOT  tatler.com - the website). List the key demographic details: age, gender %, ABC1 % (social class), HHI (Household Income), % of those living in London and the South East. What do these demographic details suggest about the average Tatler reader? circulation 80,035 Readership 163,000 Average HHI £261,572 Female 73% ABC1 83% AB 51% Average 41 London/SE 70% 3) Look at  page 6 . What do Tatler readers think about fashion? How much do they spend? £843 milllion was spent on fashion in the past year. 62% OF TATLER READERS AGREE ‘I OFTEN BUY FASHION PRODUCTS AFTER SEEING THINGS ADVERTISED IN MAGAZINES’ 4) Go to  page 10 . What are the special editions of Tatler that run throughout the year? What does this suggest about the Tatler audience? What about the 

  1) What is independent cinema and how is it different to Hollywood blockbusters? independent films have smaller budgets and often supported  financially. They are also distributed by smaller companies where as Hollywood block busters are more expensive  2) What is I, Daniel Blake about? it is about what happens i reality and what people have to go through in real life. 3) Who directed I, Daniel Blake and why is this important? Ken Loach has been a director over 50 years, he never had Hollywood success mainly because hes's never wanted it  4) How was I, Daniel Blake promoted to an audience? List at least  three  different methods used by the film's marketing campaign and  how  they targeted their audience. They talked in local centres made free pay what you can screen in, guerrilla marketing. 5) What unusual or creative marketing methods were used to get audiences talking about the film? They used pay what you can method that gets the audience talking because that normally nev